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Journalism and Social Influencing – Level 3

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Courses Code
QF3MEJ
Study method
Full Time
Location(s)
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  • Is this course for you?

    This highly practical course will develop your understanding of journalism techniques and processes, underpinned by media theory, media law, in addition to new media practices to platforms which include Social Media and social Influencing.

    In a social media world, content is king, and the importance of ensuring journalistic integrity, while also effectively engaging with audiences is paramount. With so many avenues to put your message out there, be it traditional media of paper, magazines and their move to online distribution, to that of more evolving platforms such as Facebook, Instagram and TikTok, you need to know your audience, and be clear about the content you are creating and the impact this can have both for businesses, but also the wider world.

    On the course you will also develop awareness of career options and the evolving opportunities being created through social media evolution the impact to traditional journalism jobs and practices, and we will support you in the next stage of education or employment via support of CV writing, UCAS references and developing showreels and portfolios.

  • Required qualifications

    For the Level 3 Diploma and Extended Diploma you will need 4 GCSE’s at a Grade 4 or above including both your maths and English. Although some allowance may be made for those just off the grade in one of these, and who would undertake November resits.

    Note: The Level 3 is a 2 Year Study Programme, although some students may only wish to complete the first year of the qualification and then continue to gain the Diploma

  • What skills will I develop?

    Learn how to use all of the kit and software available at the college and learn the fundamentals of pre-production and post-production.

    You will learn how to engage an audience, practical knowledge of using cameras and social media tools, Photoshop and editing software, sound, visual and interactive production technologies alongside enhancing your creative skills.

  • Careers

    After you have completed your Level 3 Diploma and Extended Diploma, you may wish to progress to Higher Education at University, or as an Apprenticeships , or as a freelancer.

    In demand skills include Digital Marketing / Copywriting / content creation / Analysis.

    The creative media industry includes careers in: film, television, radio, journalism, photography, animation, advertising marketing and many more. So, as you can see this is a broad industry that you can invest your skills in!

  • Work experience

    Our dedicated work experience team are here to help and support you in finding a meaningful work experience opportunity.

    Recent studies have shown that employers consider work experience to be extremely desirable. Whilst qualifications are hugely important, employers also require candidates to have skills and experience necessary for the workplace.

    Preparing you for the working world is very important to us, so that you may be successful in your next step.

    Work experience placements provide you with the opportunity to develop your skills; have a better understanding of the industry you want to work in and give you an insight into what it is like to be employed. They can also be great fun and very rewarding and you may even be offered a great reference, a part–time job, holiday working hours, apprenticeships or full-time jobs.

    Once you start your course you will be provided with further information about work experience programmes, but it is never too early for you to start thinking about work experience placements and finding an employer who will offer you an opportunity.

    Work experience is an opportunity for you to gain experience in your chosen career path in order to develop relevant skills. Equally, it also helps you to acquire employability skills, attitudes and behaviours that are essential for future employment. There will be an opportunity for you to reflect on your performance during work experience and you will receive some form of reference/feedback from the employer.

  • English and maths

    You will continue to develop maths and English skills in many ways via practical application such as ratios in photography and Photoshop, developing creative writing skills and communicating ideas.

    Working to deadlines, organising a crew to production schedules as well as producing high quality work that must be checked and proofread before it can be published.

  • Other important information

    You will have free Adobe Accounts with access to all of the Creative suite including Premiere Pro, After Effects, Photoshop. The college has facilities and equipment such as a studio, editing suite, Full HD cameras, DSLR’S, Kinoflows and Mini Led lights. You will attend trips during your time at college which is all beneficial towards your career within this industry. You will also have the opportunity to work at a festival as part of the college events.

    The only equipment we expect you to bring is a pen, pencil, notebook and a sketchbook will also be beneficial to you to record your development stages. You are free to bring in your own camera though if you do own one.

  • Is this course for you?

    This highly practical course will develop your understanding of journalism techniques and processes, underpinned by media theory, media law, in addition to new media practices to platforms which include Social Media and social Influencing.

    In a social media world, content is king, and the importance of ensuring journalistic integrity, while also effectively engaging with audiences is paramount. With so many avenues to put your message out there, be it traditional media of paper, magazines and their move to online distribution, to that of more evolving platforms such as Facebook, Instagram and TikTok, you need to know your audience, and be clear about the content you are creating and the impact this can have both for businesses, but also the wider world.

    On the course you will also develop awareness of career options and the evolving opportunities being created through social media evolution the impact to traditional journalism jobs and practices, and we will support you in the next stage of education or employment via support of CV writing, UCAS references and developing showreels and portfolios.

  • Required qualifications

    For the Level 3 Diploma and Extended Diploma you will need 4 GCSE’s at a Grade 4 or above including both your maths and English. Although some allowance may be made for those just off the grade in one of these, and who would undertake November resits.

    Note: The Level 3 is a 2 Year Study Programme, although some students may only wish to complete the first year of the qualification and then continue to gain the Diploma

  • What skills will I develop?

    Learn how to use all of the kit and software available at the college and learn the fundamentals of pre-production and post-production.

    You will learn how to engage an audience, practical knowledge of using cameras and social media tools, Photoshop and editing software, sound, visual and interactive production technologies alongside enhancing your creative skills.

  • Careers

    After you have completed your Level 3 Diploma and Extended Diploma, you may wish to progress to Higher Education at University, or as an Apprenticeships , or as a freelancer.

    In demand skills include Digital Marketing / Copywriting / content creation / Analysis.

    The creative media industry includes careers in: film, television, radio, journalism, photography, animation, advertising marketing and many more. So, as you can see this is a broad industry that you can invest your skills in!

  • Work experience

    Our dedicated work experience team are here to help and support you in finding a meaningful work experience opportunity.

    Recent studies have shown that employers consider work experience to be extremely desirable. Whilst qualifications are hugely important, employers also require candidates to have skills and experience necessary for the workplace.

    Preparing you for the working world is very important to us, so that you may be successful in your next step.

    Work experience placements provide you with the opportunity to develop your skills; have a better understanding of the industry you want to work in and give you an insight into what it is like to be employed. They can also be great fun and very rewarding and you may even be offered a great reference, a part–time job, holiday working hours, apprenticeships or full-time jobs.

    Once you start your course you will be provided with further information about work experience programmes, but it is never too early for you to start thinking about work experience placements and finding an employer who will offer you an opportunity.

    Work experience is an opportunity for you to gain experience in your chosen career path in order to develop relevant skills. Equally, it also helps you to acquire employability skills, attitudes and behaviours that are essential for future employment. There will be an opportunity for you to reflect on your performance during work experience and you will receive some form of reference/feedback from the employer.

  • English and maths

    You will continue to develop maths and English skills in many ways via practical application such as ratios in photography and Photoshop, developing creative writing skills and communicating ideas.

    Working to deadlines, organising a crew to production schedules as well as producing high quality work that must be checked and proofread before it can be published.

  • Other important information

    You will have free Adobe Accounts with access to all of the Creative suite including Premiere Pro, After Effects, Photoshop. The college has facilities and equipment such as a studio, editing suite, Full HD cameras, DSLR’S, Kinoflows and Mini Led lights. You will attend trips during your time at college which is all beneficial towards your career within this industry. You will also have the opportunity to work at a festival as part of the college events.

    The only equipment we expect you to bring is a pen, pencil, notebook and a sketchbook will also be beneficial to you to record your development stages. You are free to bring in your own camera though if you do own one.

Apply for a course

  • Journalism and Social Influencing (Digital Media) – Level 3

    Lichfield College

    Start Date: September

    Code: QLF3MEJ-Y1

    Full Time: 35 Weeks

    Day(s): Usually 3-4 days per week