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South Staffordshire College students team up with Lichfield based salad brand Florette on biodiversity project

April 2022

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The UK’s number one salad brand, Florette, has partnered with students at South Staffordshire College to transform land at its headquarters as part of the student’s college coursework.

A group of countryside students from the Rodbaston College spent the day wild flowering the unused land in the Fradley Park area on Wood End Lane, next to Florette’s UK head office.

On partnering with South Staffordshire College on the wildflower initiative, Nick White, Head of Marketing at Florette UK, comments: “Our salads are all naturally farmed and a big focus for us this year and beyond is to continue researching, protecting and promoting biodiversity on our land. It’s been great to team up with the college and use their knowledge and expert skillset to help us rejuvenate Fradley Park. All the staff at HQ are looking forward to seeing the vibrant, colourful flowers appear in the coming months, and we’ll work with South Staffordshire College to identify other areas that we can transform.”

Students spent a few hours, alongside members of the Florette team, preparing the soil and sowing the area with a wildflower mix that is blended with annual and perennial flowers to aid the recovery of pollinating insects, ready for the flowers to bloom towards the end of the summer.

Curriculum Manager at South Staffordshire College Jamie Cook added: “It was a great opportunity for students to work with Florette in helping to create a wildflower area that will attract pollinating insects and so enhance the biodiversity of the local area. Learners spent the day developing and practicing new skills that will be of real benefit to them in their chosen careers.”

For more information on studying Horticulture at South Staffordshire College, please click here.